British handbag and accessories brand Lulu Guinness opens first outlet store at Cheshire Oaks

Iconic British handbag and accessories brand Lulu Guinness will open the doors of its first ever outlet store on 12 November at McArthurGlen's Cheshire Oaks Designer Outlet, near Chester.

Iconic British handbag and accessories brand Lulu Guinness will open the doors of its first ever outlet store on 12 November at McArthurGlen’s Cheshire Oaks Designer Outlet, near Chester.

Renowned for witty, unique handbags and accessories, the Lulu look will now be available to shoppers with savings of up to 60 per cent.

A must-have in every fashion lover’s wardrobe since launching in 1989, Lulu Guinness handbags have fast become sought-after collectables. Taking influence from retro glamour and modern chic, Lulu Guinness has an ever-expanding list of celebrity fans, including Dita von Teese, Helena Bonham Carter, Katy Perry, Sienna Miller and Agyness Deyn.

The new store, covering 712 square feet and based in Cheshire Oaks Designer Outlet’s stunning luxury quarter, will stock Lulu’s classic handbags as well as her covetable umbrellas, key rings and costume jewellery. As with all her stores, Lulu Guinness OBE has personally designed the shop fit to ensure it’s the perfect showcase for her collections. 

Brian Handley, Centre Manager at McArthurGlen Cheshire Oaks, says: “Lulu’s handbags and accessories have a wonderful British eccentricity about them. She expertly mixes modern shapes with pop-art motifs to create quirky pieces that are timeless and iconic. We’re sure her famous lip clutch bags and doll face totes will prove a huge hit with fashion-savvy shoppers looking to stretch their fashion budget.”

Nicola Hoare, Lulu Guinness Commercial Director, says “Continuing the expansion of the brand in recent years we are pleased to open the first Lulu Guinness Outlet store at Cheshire Oaks, the UK’s largest Designer Outlet. We have shops around the world, however our store at Cheshire Oaks marks our first step into outlet retailing and our first store outside London in the UK.”

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