Cheshire Oaks expect 1 Million spring shoppers as the first ever Fashion Fling launches

On April 6th McArthurGlen's Cheshire Oaks Designer Outlet, the UK's largest designer outlet, will be launching the first ever Fashion Fling to celebrate the start of the spring fashion season.

On April 6th McArthurGlen’s Cheshire Oaks Designer Outlet, the UK’s largest designer outlet, will be launching the first ever Fashion Fling to celebrate the start of the spring fashion season. Part of a two week national initiative hosted by Europe’s leading Designer Outlet Group, the Fashion Fling will see limited edition fashion hub installations and exclusive offers in the seven UK centres.

Over 2,500 accessories have landed in McArthurGlen Cheshire Oaks ahead of Saturday 6th April, which will kick start the spring shopping season; a season which will see over 1 million shoppers visit the centre seeking designer and high street fashion and accessories at up to 60 per cent less, from brands including Lulu Guinness, Joseph, Kurt Geiger, Ted Baker, OSPREY LONDON and Reiss.

In partnership with Grazia, the Fashion Fling will celebrate the range of fantastic lust-worthy accessories and fashion available at the designer outlets. For fashion savvy shoppers who want to flirt with hot off the runway spring trends, McArthurGlen’s Fashion Fling is the must-visit style event of the season.

The Fashion Fling Hubs will house personalised polaroid photos of on-trend shoppers, a display of all the latest and greatest accessories and more.

As well as the unbeatable offers and flash sales, shoppers will easily spot this season’s hottest spring fashion and accessories products with ‘As Seen In Grazia’ swing tags placed on hero products found in the outlet; hand selected by Grazia’s team of expert stylists and fashion insiders.

Brian Handley, Centre Manager, McArthurGlen Cheshire Oaks, says; “The Fashion Fling is bringing the fantastic, on-trend fashion and accessories we offer shoppers to the fore. The new spring products have just arrived in the centre, and across all of our designer and high street brands, there are excellent offers and additional savings to be had. Designer outlet shopping has never looked so good.”

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