Guests packed the RRG Lexus Bolton showroom for the dramatic launch of the new Lexus NX model.

RRG showed three short films produced by the Weinstein company in conjunction with Lexus and guests were treated to champagne, canapes, popcorn and entertainment, including a magician.

The NX is the first small crossover Lexus have offered and it is being launched in a campaign featuring Will.i.am who has designed his own version.

The car is being launched with a 2.5litre hybrid engine and in early 2015 a 2.0 turbo petrol model will also be offered.