Cornwall is UK's favourite holiday destination, with Bude named among top three coastal towns

Cornwall has won the heart of the nation and held onto its crown as the Best UK Holiday Destination in the British Travel Awards 2014 for the SIXTH consecutive year.

Having first secured the title in 2009, Cornwall has successfully shunned competition from rival destinations around the country, including Northumberland and Devon who took silver and bronze respectively, to win the public vote and cement its position as the premier visitor destination.

“The love for Cornwall shows no sign of abating. As well as boasting a very loyal and passionate visitor base, Cornwall is well-known for turning first-time visitors into lifelong fans. Holding the title for six years is real cause for celebration for everyone involved in the industry, it represents value in our product and strength in the Cornwall brand,” enthuses Malcolm Bell, Head of Visit Cornwall, who was at the award ceremony in London (on 26 November) to collect the trophy on behalf of Cornwall.

The Eden Project also triumphed by retaining its gold title in the Best UK Leisure Attraction category for the fourth year running, while the National Maritime Museum Cornwall won silver for Best UK Heritage Attraction for a second year. Bude added further to Cornwall’s success by taking bronze for Best UK Coastal Resort.

“Our attractions and individual resorts are a leading force in the UK tourism industry; their fantastic titles are very much deserved and I offer my hearty congratulations to the dedicated people that make them the success that they are” continues Bell. “Here’s to 2015 and working together to keep Cornwall strong in the ever evolving and competitive industry.”

The British Travel Awards is the largest awards programme in the UK created to reward the best companies in travel. With categories spanning all types of holiday experience, including transport, destination, cruise, customer service, holiday extras, and accommodation, they attracted 1.25 million votes from more than 100,000 voters.

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Best UK Holiday County/Destination

1 Cornwall

2 Northumberland

3 Devon

Best UK Leisure Attraction

1 Eden Project

2 LEGOLAND Windsor Resort

3 The Scotch Whisky Experience

Best UK Heritage Attraction

1 Edinburgh Castle

2 National Maritime Museum Cornwall

3 Giant's Causeway

Best UK Coastal Resort

1 Bournemouth

2 Tenby

3 Bude